Kindred Founders

Kindred Founders

Home
Notes
Join Kindred Founders
Archive
About
You're not stuck, you're composting
A note to purpose-powered women burning it down to rebuild from truth
 • 
Lucy Down
8
Words that cut through the noise
Finding your energetic edge and expressing from it — my secret weapon for helping clients show up in their fullest expression.
 • 
Lucy Down
4
You don't need another guru
A call to the quiet leaders, the wise ones, the way-showers who are reclaiming their sovereignty
 • 
Lucy Down
10
Synchronicities, frequency, and why your marketing matters more than ever
A marketing reframe for the heart-led Wayshowers who sometimes find it hard to show up in the noise.
 • 
Lucy Down
12
When it all looks fine but it isn't: The quiet founder exits that should never have been
Why so many brilliant founders are quietly burning out - and the softer, truer way I’m holding space for instead.
 • 
Lucy Down
4
Why owning your "weird" makes you irresistible
Moving through shame and self-doubt - how the inner work of self-acceptance creates outer impact in your brand and client attraction.
 • 
Lucy Down
7
How to show up when you’re still becoming
When you’re not who you were—but not yet who you’re becoming
 • 
Lucy Down
9
Finding your voice beneath the frameworks
Unearthing your message in a world obsessed with content buckets and "value"
 • 
Lucy Down
8
My first week on Substack: Notes from a place of gentle beginning
A beginners journal: How-it’s-felt so far
 • 
Lucy Down
19
What to do when you've lost the joy for sharing your message
Re-kindling joyful self-expression in your business (especially as a Generator)
 • 
Lucy Down
7
For the quiet ones who are reclaiming their voices
Business as a path back to yourself.
 • 
Lucy Down
5
Let's stop pretending that foundership isn't a messy business
I'm tired of the polished pretence. It's time to reclaim the beautiful mess.
 • 
Lucy Down
9
Founder field notes for Human Design Generators
The dilemma of Generator-founder when de-conditioning
 • 
Lucy Down
1
Moving from marketing hustle to marketing harmony
Choosing a human-kind marketing approach in a world that favours force over flow.
 • 
Lucy Down
2
Kindred Founders
Kindred Founders
For anti-hustle founders who are building in alignment with who they are, practising human-kind marketing and unlocking their authentic voice.
Recommendations
View all 16
Soft. Simple. Still.
Soft. Simple. Still.
Sam Corrie
Conversations I Have With Myself
Conversations I Have With Myself
Jen Carrington
The Magic Weaver
The Magic Weaver
Louise Hallam
The Open Journal with Pamela Anderson
The Open Journal with Pamela Anderson
Pamela Anderson
Source(d) by Hannah Wells
Source(d) by Hannah Wells
Hannah Wells

Kindred Founders

AboutArchiveRecommendationsSitemap
© 2025 Lucy Down
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture